Over the past years, I read thousands of theoretical pages surfing day and night from one web site to another searching for everything related to marketing and making money online. (You've probably started that search yourself.)

In this venture, I have subscribed to hundreds of e-zines and newsletters (near 500 email publications). I have 200 Internet related articles sent to me every month from gurus like Brad Fallon & Andy Jenkins, The RichJerk, Armand Morin, Derek Dehl, Declan Dunn, Jim Edwards, Jonathan Mizel, Ken Evoy, Marlon Sanders, Michael Campbell, Neil Shearing, Yanik Silver, Mike Filsaime, Rosalind Gardner, Mike Glaspie, Brian Terry, Mike Merz, Phil Wiley, Joe Vitale, Mike Lamb, Michael Green, Anthony Tomei, Justin Blake, Jonathan Mizel, Terry Dean, Jay Abraham, Paul Myers, Jim Daniels, Michel Fortin, Chayden Bates, Jimmy D. Brown, Peter Sun, Frank Garon, David Garfinkel, Jay Conrad Levinson, ...)

Throughout several months, I participated in specialized newsgroups. (I have talked and written to every successful online entrepreneur around... even to the best internet gurus who charge anywhere from $300 to $650 per hour for consultation.) I became so obsessed , I wanted so much to succeed on the Internet that I have spent a fortune buying every course, ebook, cd, manual, video and everything available about online marketing and web traffic, especially FREE web traffic.

WARNING - There isn't much good material out there. The Internet is saturated with amateurs claiming they are experts. Here are the four main categories that I found:

* No content - Too Good to be True. Only hype, smoke, gimmicks, liars, stealers, and false promises. You don't make a dime using their techniques ! Most of them make money by taking advantage of inexperienced people (Like a car dealer who sells a car to a teenager).

* Risky - Chances of losing your shirt: I have found others teaching you how to make money on the Internet or how to turn little ads into profits, but what they don't tell you is that the marketing test period can be long (test after test), and your pockets can become empty BEFORE it turns into any reasonable profit. You end up spending a fortune in advertising to make sales. Yet even after these huge expenses, you don't make any profit! So you are working for nothing, again! The problem when it comes to advertising is that if you don't have money, I mean A LOT, you cannot succeed unless you get lucky the first time you try! What I mean is that it costs so much money that most people need to wait months before they can allow themselves to make a second try! Burning $1000's in advertising only takes minutes.

* Complicated and Technical advanced books: Well, some long courses are surely showing you how to become an expert in e-commerce. I believe they are written for professionals who have already achieved success and want to double and even triple their revenue. These online marketing Bibles really are awesome for people already making money, who already understand 50% of the game. But for those who haven't made their first $100,000 on the Internet yet, what are the best steps to follow: complete mystery?!?

* Great material. Yes, good quality material does exist but the difficulty is in knowing which is good and which will drive you to failure. (You can't know unless an experienced critic refers the right one to you.) Makes sense, right?

With all of that reading, 12 to 24 months of your life will be gone. I don't think you want to commit the next year summing up and reiterating the entire spectrum, do you?

I am saving you 1 to 2 years.

Many "so-called marketing experts" out there have done similar researches. However, I'm not sure they went that far.

And you and I know that theory is only the beginning. Nothing compares to playing the game day after day.

After reading all the books out there, you need to test and experiment with all the techniques. I'm telling you, it costs thousands of dollars per month in advertising. That's why the "so-called experts" never become real experts. They remain inexperienced and if you follow their advice you only end up in a dead-end.

I can't blame them. It's much too expensive! There's a real bidding war going on in Google Adwords. It costs a fortune to get traffic! $1 to $10 a click! Ouch!



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